For the fifth time in two years, creator members of The Plug by XOMAD have been recognized at the Ad Age Healthcare Marketing Impact Awards for incredible talent and dedication. This year, TWO campaigns featuring Plug creators took home top honors in the “Social Media Campaign of the Year” category!
We are not only proud of our clients—but especially proud of the Pluggers who helped bring these award-winning campaigns to life:
🏆 Gold Medal: Listos California
This campaign empowered millions of Californians to take action to protect themselves and their families from the growing dangers of climate change and extreme heat.
🥈 Silver Medal: MAPDA’s “Greatest Gift” Pledge
A heartfelt campaign that sparked meaningful conversations about the dangers of drug abuse, inspiring audiences to take the pledge and protect their loved ones.
These awards – given by Ad Age, the world’s leading advertising publication, and Modern Healthcare – recognize the best in healthcare marketing and communication. Pluggers honor campaigns that drive action, shift perceptions, and create a lasting impact on communities.
To our amazing Pluggers: Thank you! Your role in amplifying these important messages has been recognized on the industry’s biggest stage, and we couldn’t be prouder to celebrate our achievements together. Hard work, creativity, and authenticity continue to prove the power of trusted voices in driving real change.
With 2025 in full swing, we’re excited to collaborate on even more powerful, purpose-driven campaigns. If you want to get involved, sign up here and stay connected through The Plug to hear about the latest opportunities and join the movement.
Here’s to the creators. The changemakers. The trusted voices who drive action and power these award-winning campaigns, such as:
- Dr. Alisha Reed — Instagram @dralishareed
- Jessica Carrie Lee — Instagram @jessicacarrielee
- Atsuna Matsui — Instagram @atsunamatsui
Let’s keep building! 🎉